Consultant - Public Relations, Content and Communications
Posted on 04 Jun 2021
10 days left for application
Duties & Responsibilities
To render robust PR and communications to support MDEC’s overall initiatives.
The primary focus of this role will be PR, content creation and putting together MDEC’s storytelling and narratives.
Excellent writing and editing skills. Experienced putting together content, pitches and story angles to effectively articulate MDEC's stories and narratives
Responsible for strategizing, developing and effectively communicating MDEC's objective, narrative, programs to continuously create positive sentiments and drive an impact locally and internationally.
Develop effective PR Plans for the Rakyat, Businesses and Investor using appropriate communications strategies and tactics
Strategize, organize and manage various Public Relations activities
Nurture and enhance relationships with the media to effectively secure coverage in the desired publications
Arrange for interviews and public speaking opportunities to profile MDEC's spokespeople, its business partners as well case studies.
Use a variety of channels (TV, press, online, social media etc.) to maximize MDEC's exposure
Research, support and develop effective PR plans using appropriate strategies and tactics
Work with marketing team to ensure match with the corporate brand
Measure performance and produce reports on PR KPIs for each PR campaign/activity/events
Build and maintain relationships with journalists, influencers, internal and external stakeholders
Stay up to date with PR and industry trends, media updates and best practices
Speeches and Talking Points
Ability to put speeches, briefing documents and other document for stakeholders within MDEC, the government and other stakeholders.
A senior PR & Communications practitioner (min. 10 years of service)
Fully competent in conceptualizing and executing 360° PR campaigns
Excellent communication skills (spoken and written) in English, BM. Proficiency in other languages will be an added advantage.
Experience in putting together content for C-Level executives
Ability to build strong relationships with team's in MDEC, its partners and the government
Creative mind with practical solutions